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After your 10 Mom Test interviews: score each transcript, count strong signals, and decide build, pivot, or kill. The 90-minute synthesis that turns raw transcripts into a validated problem statement.

Chapter 2.1 of the From Idea to First Paying Customer course. The 5-question Mom Test script that prevents your interviewees from being polite - past-behavior validation for non-technical founders.

The one-page template that synthesizes 10 Mom Test interviews into a build/pivot/kill decision. Print, fill in 30 minutes, show to 2 advisors.

Reddit + LinkedIn + Clay + Lindy + paid panels = 10 ICP interviewees booked in one morning. The 2026 stack with copy-pasteable email + DM templates.

Rob Fitzpatrick's Mom Test technique as a copy-pasteable 5-question script. Read on a second screen during the call. Score each interview 1-10.

A throwaway Lovable prototype lets 5 interview subjects experience the SHAPE of your solution. The third validation pillar after the landing page.

The message templates that book 10 customer interviews. 3-message sequence, volume targets, research panel fallback. Part 2 of Chapter 2.3.

Where to find 10 people who actually have your validated problem. AI translates your hypothesis into an ICP map, you read where they post, you build a 30-name list from people you can name.

Chapter 2.2 of the From Idea to First Paying Customer course. A 90-minute companion pass: use Claude personas to sharpen the Mom Test question list you drafted in Ch 2.1 before booking real interviews.

Add a Stripe payment button to your smoke-test page. Measure whether strangers will pay, not just whether they're curious.